No Set Path explores the ups and downs of life as a creative through unscripted conversations with guests who have forged their own paths and show that no two roads are the same for anybody.
NO SET PATH PODCAST
Is 'Do What You Love' Actually Bad Advice?
Jacob is a director and the founder of Wild Combination, the production company behind dance films you've probably scrolled past without knowing who made them. He's spent years making personal work nobody paid him to make, and this conversation gets into why he keeps doing it anyway, even when it doesn't pay the bills.
We get into what winning actually looks like when there's no finish line. The unfair playing field built into this industry, time, money, and who you know mattering as much as talent. Why making unpaid personal work is sometimes just a way of processing something you haven't fully named yet. And the moment Jacob handed me back my own advice, on mic, before I'd fully earned the right to say it again. He also gets honest about how becoming a dad reordered everything he thought he knew about ambition, more than any day on set ever did. This one goes further than we planned. Come ready to take some notes.
The Brand Strategist Who Finally Did His Own Brand Strategy
Mat Zucker spent twenty years writing briefs for Ogilvy and R/GA. He knew exactly how to build a brand. He just didn't do it for himself until year four of his own podcast.
We get into what the agency world teaches you that going solo never will, the actual tactics that moved the number for his show (and the ones that bombed), and the creative philosophy that keeps him saying yes to new projects without burning everything else down. Also: the 10-3-1 Rule for finding a place to live, a grief song, and why done usually beats perfect.
Your Brand Is Sending a Signal. Is It the Right One?
Most creatives I know are great at what they do. The problem isn't talent. It's that nobody knows they exist.
That's the through line of this conversation with Marissa Pane, founder of Pane Marketing, brand and content strategist, and someone who has spent years helping purpose-driven small businesses get seen and heard by the right people.
The Lazy Creator Method: Jason Murray on Working Smarter, Not Harder
Join Jason Murray, Creative Director and lifelong maker, as he dives deep into the art and business of creativity. This episode explores the power of ownership, the process of building your own IP, and what it really takes to grow a creator business in today’s world. Whether you’re a designer, filmmaker, or entrepreneur, you’ll find insights and inspiration to turn your ideas into assets.
