Working Until You Die (And Other Lies We Tell Ourselves)

Drew goes solo this week to unpack themes from his recent newsletter, "Working Until You Die." He explores the difference between working because you want to and working because you have to, and why the "just figure it out" hustle mentality can leave you grinding at 70 with nothing to show for it. Drew gets honest about his own financial reality this year, why he's turning down 35-40% of incoming gigs, and how intentionality beats reactivity when building a sustainable creative career. This one's part pep talk, part wake-up call.

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Takeaways

  • Hustle culture is a trap that keeps you in survival mode

  • Intentionality beats reactivity when building something sustainable

  • Do the honest assessment: what's working, what isn't, what has potential

  • The goal isn't to stop working, it's to have the choice to keep going

  • Stop saying yes to everything and raise your prices

Links & Resources

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Start Valuing Your Mess: Why Rough Edges Build Real Connection